Kenneth Cruz

Kenneth Cruz leads abcyapi's technology coverage, turning confusing apps, platforms and devices into plain-English answers anyone can act on. He has spent more than a decade explaining consumer technology — from the early days of social apps to today's AI assistants — always anchored to the question readers actually have: how does this work, and does it matter to me?

Before joining abcyapi, Kenneth covered consumer software and mobile platforms, hands-on testing hundreds of apps and walking everyday users through the settings and features that genuinely change how a product behaves. He's especially drawn to the gap between what tech companies announce on stage and what actually changes for the people using the thing.

When he isn't breaking down a new feature or a privacy setting, Kenneth is usually stress-testing the latest messaging app or arguing that good software should explain itself. His benchmark for every article is simple: you should finish it more capable than you started, not more confused.